So you have a digital menu that is accessible with a digital QR Code, great start. But how do you get your QR Code in front of your customers so that they can easily scan the code and access the menu? What are some of the ways to display your restaurant menu QR Code? Here’s our top picks ways to display your restaurant menu QR Code.
1. QR Codes printed on the menu
The classic meets the contemporary! You can enhance your traditional menu by incorporating QR codes onto it. Customers can scan the code and delve into a virtual gastronomic journey right at their fingertips. This method blends the familiarity of a printed menu with the allure of digital convenience for those that need it. Arguably, this isn’t the most cost effective route since it would require you to reprint all your menus.
2. Table tents
A more cost-effective solution is table tents. These are easy to print and easy to place on tables and bars for customers to quickly access. Table tents also provide an opportunity for more branding and sticking on other important information beyond the QR Code. They aren’t a fit for all environments though. Seaside restaurants and windy cafes may struggle with Table tents as they can be blown away in moderate-to-strong winds.
3. Table talkers
Subtle yet persuasive, tabletop display stands (also known as table talkers) serve as elegant prompts for diners. With many options and qualities to choose from, table talkers can blend well with the decor of most restaurants. There’s the additional bonus of having the flexibility of changing the insert at a super low cost whenever needed. While table talkers have a much longer useful life, they also tend to be one of the most expensive option. When a restaurant has more than a few dozen tables, the cost multiplies very quickly.
4. Posters & boards
For cafes, small restaurants and eateries, this is a great way to get scans and drive people to the digital menu. It also helps add an element of decor when done well, and branded well. They aren’t too suitable for fine dining establishments though, or places where the area is too big. From a cost perspective, posters and boards are one of the cheapest and most cost effective way to display your digital menu’s QR Code.
5. Sandwich boards
For restaurants that have a roadside storefront and want to invite traffic in, sandwich boards can be a super magnet. It can allow would-be customers to quickly scan the menu while outside and decide whether they want to step in or not.
6. Delivery bags
An often ignored canvas that can be leveraged is delivery bags. With the right printing and branding on them, they can lead people to your menu easily. Since most restaurants already personalise their delivery bags, the incremental cost of branding them with a menu QR Code might be very insignificant.
7. Business cards
Finally, the humble business card. A restaurant owner probably gives out his card to many for all types of reasons and purposes. Why not add the digital menu QR Code there so that your network can easily access your menu whenever they need.